Delivering event branding for water-based sports events

CSM Live has a strong track record of working with governing bodies, organising committees and event owners to deliver sporting events based on the water. The venues present a unique challenge with the focal point of the action being ‘off-shore’. The venue and site as a whole have to work to capture the atmosphere and engagement to create something that’s truly impactful for competitors, the audience and wider stakeholders alike.

During London 2012, CSM Live delivered full event overlay and branding services at Weymouth and Portland, facilitating the Olympic sailing competitions.  This included the set-up of all the required infrastructure and site management.

We have worked on the Boat Race for several years, providing branding and signage for the course and overlay support at the finish line area.  We have provided similar support for Henley Regatta for the last three years.

Internationally, CSM Live delivered event overlay and branding for the America’s Cup in Bermuda and the Extreme Sailing Series in twelve countries on four continents.  We supported with structures, kitchens, internal fit-out, furniture and dressing and provided event branding services.  The event kit was moved across the world in containers with all logistics and set-up managed by CSM Live.

Closer to home, we’ve provided overlay support to the Southampton Boat Show and most recently, we delivered branding services for the Swim Serpentine event in London.

The CSM Live team are also proud to have worked with British Rowing on previous occasions providing branding at The Power Eights in Bristol and at the Boat Race and Henley Regatta.

If you have a water-based event you’d like branding, please do get in touch.