NFL AFRICA TOUCHES DOWN IN CAPE TOWN
The National Football League (NFL) made a touchdown in Cape Town, South Africa this month, featuring a weekend of fan events to celebrate the commencement of the new 2023 season in the US.
BASKETBALL WORLD CUP SETS NEW BENCHMARK FOR FANS
The 2023 Basketball World Cup has served as a landmark event for the International Basketball Federation (FIBA).
Taking place in the Philippines, Japan and Indonesia, the tournament’s opening game on August 25 shattered the event’s attendance record as 38,115 fans took to the vast 50,000-seat Philippine Arena in Ciudad de Victoria to watch co-hosts the Philippines fall to an 87-81 defeat against the Dominican Republic.
PARIS 2024’S GAMES WIDE OPEN
Paris 2024 organisers have been putting plans in place to make next year’s Olympic and Paralympic Games truly stand out from the crowd in terms of fan experience. From its groundbreaking sustainability goals to creating a Games that is fully inclusive – from what promises to be a stunning opening ceremony to post-event legacy – Parisians are preparing a real party.
GOLF’S VR DRIVE ACCELERATES
Two of golf’s major organisations have ramped up virtual reality initiatives in an effort to bring fans closer to the action this summer.
Ahead of The Open 2023, the R&A and Golf 5 joined forces to bring the major at Royal Liverpool in the UK to the metaverse.
Just like The Open, there were qualifying rounds, starting in July, with the finals set to conclude this month. The overall medal winner of The 2023 VR Open will receive a trophy and tickets to The 152nd Open in 2024, and winners from the other categories will receive limited edition VR Open memorabilia.
DELIGHTED TO ANNOUNCE OUR PARTNERSHIP WITH BORN FREE
We are delighted to announce CSM Live’s partnership with Born Free Foundation. Born Free campaigns for a future where animals and people co-exist, and threatened and endangered species are protected for generations to come.
As part of our partnership, we are investing in a high-impact initiative – beehive fences! This project protects elephants and people from conflict, improves local biodiversity, increases the bee population, and contributes to the sustainable livelihood of farmers.
MOTOGP BIDS TO BRING FANS CLOSER TO THE STARS
MotoGP, the premier motorcycle-racing world championship, is focusing on enhancing the spectator experience after sealing a new partnership that promises to “usher in a new era of fan events”.
Dorna Sports, which organises MotoGP races worldwide, has struck a three-year agreement with NSN (Never say Never) to stage a series of events designed to offer a fresh perspective to fans.
OFFICIAL BRANDING PROVIDER FOR 2023 UCI CYCLING WORLD CHAMPIONSHIPS
We are delighted to share the news that we’ve been appointed the Official Branding Provider for the 2023 UCI Cycling World Championships, taking place in Glasgow and across Scotland this August. We are delivering all event wayfinding, look and feel branding needs for all venues of the 13 UCI World Championships, which have been combined to create the biggest cycling event in history!
EUROPEAN GAMES FAN ZONES TO GALVANISE WIDESPREAD INTEREST
Organisers of the upcoming European Games in Kraków-Małopolska, Poland, are putting preparations in place to share the vivid experiences of the multi-sport event across the country.
PROUDLY PARTNERS WITH BROMLEY BOROUGH FOODBANK
We are incredibly proud to be a partner of the Bromley Borough Foodbank, in partnership with the Trussell Trust Network
RIDELONDON TAKES TO THE CAPITAL’S STREETS
This year, the 10th anniversary edition of the annual RideLondon event took place, with tens of thousands of amateur cyclists taking part as some of the sport’s most famous names also took to the roads.
