BASEBALL WORLD CUP GLORY TO BECOME A VIRTUAL REALITY
The increasingly symbiotic relationship between the physical and digital elements of sporting events has led to innovative moves towards esports, non-fungible tokens (NFTs) and the metaverse by clubs of different sizes over the past 18 months.
WE HAVE PARTNERED WITH WOMEN IN SPORT
Live, branding, experiences and events agency, CSM Live is delighted to announce they will be an Event Sponsor of Women in Sport for 2022 as part of a continued partnership.
5 MINUTES WITH AARON READER
We caught up with Aaron Reader, our invaluable Managing Director of CSM Live in the Middle East, to talk about his career, family, and pick his brain for his predictions of the rest of the year.
CSM SURVEY REVEALS BRIGHT FUTURE FOR LIVE EXPERIENCES
After the longest 18 months that most of us in the UK events industry have experienced, a recent survey conducted by CSM presents a bright future for those in retail, sport and events.
BREAKING GROUND WITH A NEW SPORTS BETTING STADIUM EXPERIENCE
In the rapidly expanding, ultra-competitive US betting sector, Capital One Arena recently emerged first past the post amongst the country’s sports venues.
REBUILD V REFRESH: AN EVOLVING STADIUM CONUNDRUM
Faced with the challenge of attracting back spectators, sports clubs are aware that the stadium experience needs to be irresistible to fans in the “new normal”.
THE FUTURE OF EXPERIENCES SURVEY
As social distancing restrictions ease and the UK opens up again, it presents a unique opportunity for brands to reconnect with consumers starved of cultural immersion for the past year. How has living with a global pandemic impacted consumer appetites to engage with real-world experiences? At CSM we’re keen to understand what the future holds for live experiences.
5 MINUTES WITH JONATHAN BENTLEY
To mark Mental Health Awareness Week in the UK, we spent five minutes chatting with Jonathan Bentley, our Head of Client Partnerships, who has recently trained to become a Mental Health First Aider.
HOW STADIUM OPERATORS CAN ENSURE A BIO-SECURE RETURN FOR FANS
As Covid-19 vaccine programmes continue to be rolled out globally, there is optimism that more stadium turnstiles will begin to creak open again soon, allowing spectators who have been starved of a true ‘live’ experience for more than a year to return, at last.
ENHANCING THE EVENT EXPERIENCE IN AN ERA OF UNCERTAINTY
It was always inevitable that the countless, unavoidable event postponements of 2020 would lead to congestion on this year’s sporting calendar.
