We were responsible for delivering the Louis Vuitton branding and hospitality fit out for two out of the three announced America’s Cup World Series 2015 events; Portsmouth and Bermuda.
Louis Vuitton Hospitality – America’s Cup
Project Overview
Our creative team achieved a premium Look and Feel through careful selection of event imagery with a nautical edge and impactful colour scheme of red, white and blue.
Process
Spaces were broken up by bespoke features, angular signage and flooring to create more open hospitality areas, private lounge seating and experiential areas for the general public. Though each space required subtle variations in branding and interactive opportunities for event sponsors, we created a fully integrated overall Look and Feel to the event.
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