We delivered the 35th America’s Cup that was held on the island of Bermuda.
The 35th America’s Cup – Bermuda
The project required us to overcome some tricky challenges; the location and logistics of working on an island like Bermuda, the timing (as the event is over a month long) as well as all solutions having to last over the time and weather conditions that come hand in hand with working in Bermuda.
We offered full project management of all aspects of the event and were on site for 11 weeks producing 160 flags and flag poles and the longest banner produced was over 1000′.
In addition to the main event village branding, we were also responsible for the branding of the AC Club hospitality spaces, the various merchandise outlets and the wayfinding system across the whole island.